PLAINTEXT.VC

We invest in the unsexy but necessary and beyond

AI • SaaS • Marketplaces • Fintech • and More • Sector Agnostic
The less sexy the market, the more interested we are.

WHAT_WE_LOOK_FOR:

Unsexy Problems

Infrastructure, compliance, process, multi-sided markets, and more

Necessary Solutions

Business critical tools that companies can't operate without

Strong Economics

Recurring revenue, high retention, clear path to profitability

Defensible Moats

Network effects, switching costs, regulatory barriers

INVESTMENT_FOCUS:

  • [B2B_SAAS] Enterprise software solving operational inefficiencies
  • [AI_AUTOMATION] AI-powered tools automating manual processes
  • [INFRASTRUCTURE] Developer tools and infrastructure services
  • [MARKETPLACES] Multi-sided networks with durable liquidity moats
  • [FINTECH] Payments, embedded finance, compliance and risk tooling

OUR_PROCESS:

1. INITIAL_SCREENING → 48 hour response time
2. DUE_DILIGENCE → Deep dive on market & metrics
3. TERM_SHEET → Fair terms, fast execution
4. WIRE_TRANSFER → Typically within 1-2 days
5. VALUE_ADD → Coaching, pricing, sales optimization, operational support

Building something unsexy but necessary?